I used an image of a city which I took from the top of Birmingham library and used this as my background image. I then pasted the image inside the letters of RANSOM, so it again looked like they had been cut out like a ransom note, but they were harder to see. I changed the colour of the image so rather than making it lighter, I darkened it to fit in with my other products, which also have the same, dark background. I used film festival laurels and made sure that the name of the actors stood out at the top. I used the same black silhouette to keep a consistent house style to my products, so the audience can easily tell that they are related and that they are advertising the film Ransom.
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