I have targeted my audience and got to know their wants and needs through a questionnaire. From my survey, I know that the majority of my target audience are aged between 15 and 25 so I will aim my film trailer towards them. I also know that most of my demographic are female and people are most attracted to a film through the trailer. They also believe that a good film trailer should be between 2-3 minutes long so they see what they need to be attracted to the film, yet it doesn't reveal too much about the film, so they will be persuaded to go and see it. My demographic go to the cinema mostly every 2 weeks or every month an the soundtrack of the trailer is important in making the film appeal to them.
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